Amauris Jimenez put his studies to real-life use by opening his second dry cleaning store on Jerome Avenue, just across the street from his alma mater, Monroe College.

Using marketing analysis techniques acquired in his classes at Monroe, Jimenez determined his new store would best fit in the 2384 Jerome Ave. location.

Situated between two subway stations, a public school, and of course, the college — all places where parents, educators, students, and workers travel to and from every day — the 2012 graduate said his second store location “made sense.”

Jimenez and his wife Esmeria Cruz agreed that if they were going to open a business, they were going to go above and beyond to provide the best quality and the best service they could. The dry cleaning shop, Stop and Drop, does just that.

Not only do they provide dry cleaning, they wash and fold, and even repair shoes and do tailoring.

“In addition to providing a range of services, we believe in quality,” he said. “We work to get out stains and dirt that other cleaners won’t touch and our customers really appreciate it. And we do all that at prices that have been custom-designed for the people who live and work in this area.”

Jimenez who received his BBA in Accounting just a year ago, isn’t stopping with a second store, however. He hopes to continue on with his success by creating a chain of Stop and Drops. His next “stop” just might be in New Rochelle, placing him in front of Monroe’s other main campus.

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Welcome to the Norwood News, a bi-weekly community newspaper that primarily serves the northwest Bronx communities of Norwood, Bedford Park, Fordham and University Heights. Through our Breaking Bronx blog, we focus on news and information for those neighborhoods, but aim to cover as much Bronx-related news as possible. Founded in 1988 by Mosholu Preservation Corporation, a not-for-profit affiliate of Montefiore Medical Center, the Norwood News began as a monthly and grew to a bi-weekly in 1994. In September 2003 the paper expanded to cover University Heights and now covers all the neighborhoods of Community District 7. The Norwood News exists to foster communication among citizens and organizations and to be a tool for neighborhood development efforts. The Norwood News runs the Bronx Youth Journalism Heard, a journalism training program for Bronx high school students. As you navigate this website, please let us know if you discover any glitches or if you have any suggestions. We’d love to hear from you. You can send e-mails to norwoodnews@norwoodnews.org or call us anytime (718) 324-4998.